SEO - Search Engine Optimisation
If you are having problems to be found online, or you have no natural traffic coming to your site then search engine optimisation is what you need!
Search Engine Optimisation (SEO) is the process of structuring a web page so that it is found, read, and indexed by search engines in the most effective manner. This makes your website and its content relevant and visible to search engines and web searchers, thus showing your website in search results for relevant keywords. This is called a natural or organic result of the performed search.
SEO listings get approximately 65% of all clicks from the first page of Google so it is critical for your brand to have strong presence on the Search Engine Results Page.
A key advantage and consideration with SEO is that it is media presence earned over a period of time, and gives you a long term sustainable source of qualified traffic. Hence it is a long term investment for the brand, the speed and volume of return being directly proportionate to the effort applied.
At iProspect - Communicate 2 we have a strategic approach to SEO which is integrated with the brand’s overall online marketing and content strategy. Our SEO experts have more than 10 years of experience working on successful international as well as local enterprise level SEO campaigns.
Our team stays on top of Google’s ranking algorithm as well as industry trends that affect a website’s SEO ranking. We provide top level strategic consultancy and road mapping, as well as technical expertise and functions such as link building, social search, asset and content creation, strategic thinking, technical and architectural audits.