Blogger engagement is the process of linking, engaging and interacting with bloggers and the most popular blogs within a particular industry or category.
Blogger engagement helps create positive mentioned and word of mouth for your brand in the blogger community and its followers.
The process of blogger engagement begins with targeting popular and well-followed individual bloggers who are influencers online. Nearly 70% of people rely on consumer recommendations that are shared online, greater than all other traditional media and methods.
iProspect - Communicate 2 leverages multiple tactics for successful blogger engagement, which includes online events, promos, live blogging opportunities, exclusive product feedback, contests, etc. These give bloggers the chance to bring value to their readers, who in turn spread positive word of mouth about your brand through the commenting and sharing.
iProspect - Communicate 2, helps companies and brands promote themselves through blogger engagement activities and uses the best tools available to bring value proposition, best suited to your business needs.