With an enviable reach of more than 826 Million users in India, Mobile Marketing has become a core part of any company’s Digital Marketing plan today. The mobile channel represents one of the most personal and targeted ways of communicating with your audience. Unlike other media, a mobile device has 24/7 accessibility, allowing consumers to be targeted at key times of the day and at anygeo location. Any interaction with a mobile is recorded and results can be monitored effectively, to the point of knowing the stage of the engagement process when your target audience interacted with your campaign.
Mobile Marketing is the use of Mobile as an integrated content delivery and direct response vehicle, within a cross media marketing communications program. With sophisticated Smartphones and WAP, intelligent location targeting technology and better connectivity, mobiles have become a key communication and information device for consumers. Thus, translating into a key marketing platform for marketers as well, providing them reach, frequency, targeting and interactivity with their consumers. Mobile is a widely-used platform for all demographics; however, its success is most apparent among young mobile users.
As Digital Architects for brands, iProspect - Communicate 2 offers the total suite of Mobile Marketing solutions to its clients, as key part of our overall digital marketing strategies.
Leveraging our insight from Search and other digital advertising, we will provide you with the most targeted mobile marketing content and engagement model for your audience.
For further information regarding Mobile services please contact iProspect - Communicate 2 today!